Sale flyers can be deceiving. One of our local stores stamps a low price guarantee on some of their items in their sale flyer. This means that on this day in this area of the country, you shouldn’t be able to find a lower price. But the week before or two weeks after, the price could be significantly lower. So how do you know if a sale is really a good deal?
Keep a price book.
This is usually a temporary project. After you write down prices and look them up a few times, you will begin to memorize what a good deal is and no longer need to keep the notebook. If you feel like inflation is creeping in, you can start a new price book to get your barings on what sale prices are again.
The easiest way to keep a price book is to save your grocery receipts. Write in a notebook the items you frequently buy and their prices from the receipt. Then watch the ads to see what the prices do. When you find a lower price, write it down next to the old price. You might want to note the store you saw the price in too.
Pretty soon, you’ll be looking through the ads and see a low price guarantee and laugh–or you might find a super great sale (like 10 lbs of potatoes for $1, whole chickens for $.59 a lb, or boneless skinless chicken breasts for $.99 a lb and run out and stock up!)
When reading an ad, the best values are usually on the front and back of the ad. They’ll sneak some special sales on the inside, but most of them aren’t great deals there. Knowing what prices are normal and which ones are amazing, will help you shrink your grocery bills.
It’s my goal to buy enough of the items we use most when they are at their lowest price ever, that I don’t have to buy them again until they are priced that low again. Imagine a pantry full of healthy low cost foods that you can built a limitless variety of meals from. I have one, and you can too!
I’ve always been a bargain shopper, but my grocery bill used to be double what it is today. Tomorrow I’ll tell you how to know which deals to grab and which deals to turn away no matter how great a value they are.